Petra is the Director and Founder of The Quantified Web. With a background in corporate and defense software development and data analytics, Petra took to Ecommerce Google Ads like a duck to water. Petra has worked with a wide range of Ecommerce and other transactional businesses. She also authored Ecommerce Google Analytics and supplied a chapter for the internationally published Entrepreneur's Playbook. Petra has personally developed a software system that has been customised and is used internally to get the most from Ecommerce Google Ads campaigns.
Petra will be designing your strategy with you and managing all the myriad of tasks we perform to keep your account running smoothly.
Maevelyn, previously a Google Ads employee, is responsible for implementing new campaigns and ensuring that your account hits its Return On Ad Spend targets.
Maevelyn is very experienced at setting up a wide range of Ecommerce Google Ads strategies according to best practice. She also monitors your account constantly to ensure that we don't miss any details that might impact your performance.
Lorelie is Petra's assistant, and her role is to ensure that all of your administrative and customer service needs are met. Lorie will help you every step of the way, from setting up accounts, setting up reports, monitoring your budgets and promptly answering any questions you might have that don't require a detailed strategic discussion. She even sends you gifts from time to time :-) With Lorelie looking after you at all times, you will never feel like just another number. If you look at our customer testimonials it is clear what an impact this great communication has on our clients.
Peterz' role is to go through long-term maintenance of your account. If there is ever a small detail that over time may lead to reduced advertising performance, you can count on Peterz to find it. Each day, Peterz goes through a very in-depth checklist, monitoring and checking every aspect of every campaign to have it working like a well-oiled machine.