Hi I'm         
Jeremy Jackson
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services
SERVICES WE PROVIDE
  • Data strategy & Implementation { Google Analytics, Google Tag Manager, Google Optimize, Google Ads, Custom conversion tracking, Ecommerce Implementation, Remarketing, Programmatic Advertising and more}
  • Google Ads Optimization and Management
  • Custom Analytics Reports and Dashboards
  • Training for online marketers and agencies
All of my services are completely catered to your needs. I can dive deep into the data and crunch numbers for you and create complex reports, or I can work with you to get your Google Ads to deliver a terrific Return on Investment. There is no one-size fits all approach. That said, I do have a series of detailed templates and processes so that we don't waste time or money.

I have worked as a corporate computer programmer and data scientist and my passion is business and digital marketing. I have exceptional skills when it comes to using data for marketing purposes. I'm also able to speak to other humans in English rather than unintelligible technobabble.
Yes, I am that weird unicorn you've been looking for.

Read the sections below for more details about what I do and who I do it for.

Please Note: It is ABSOLUTELY imperative you fill out an application TODAY if you are planning a new campaign that requires analytics to be rolled out in conjunction. I typically have a waiting list, so don't be one of those people who reaches out the week before a launch. The clients who book ahead are so much more prepared, and their data strategy works with their campaign strategy.
DATA STRATEGY & IMPLEMENTATION
If you want to get the most out of Google Analytics, Google Tag Manager or Google Optimize or if you want custom Remarketing, Ecommerce, User Identification, Conversion Tracking and much much more, you should definitely invest in data strategy.

These days you don't get far without using data, and you probably don't realise what is available to you.

Pre-requisites: An existing business that is already bringing in revenue, a website that already has traffic, and an open mind.
GOOGLE ADS OPTIMISATION
Here at The Quantified Web, we have a "data first" approach to Google Ads optimisation.

What I mean by this is we first seek to collect data that will tell us what to implement in Google Ads. Then we implement based on what the data tells us. We optimise from there.

We're not into luck, gambling, or hoping for the best.

If you've received Google Ads "management" services in the past where conversions such as leads and ecommerce transactions were not tracked, you had no idea what your real (financial) Return On Ad Spend was, you didn't have a specific list of audiences you were targeting, you weren't re-communicating with warm audiences, or you just got the feeling your Google Ads agency was "winging it" then more than likely we can help you to get better returns from your Google Ads.

If you already have a Google Ads agency that you're really happy with, no need to change, we can help setup your analytics, audiences and remarketing and provide your agency with some advice on how to use it.

if you're ready for a change, we can help you to build out brand new campaigns or get better results from your existing ones.

Pre-requisites: A website and an advertising budget.
ANALYTICS REPORTS AND DASHBOARDS
We create analytics reports that help you to identify your audiences, manage your marketing, identify new opportunities, present results to your board, deep dive into interactive behaviour data and much much more.

Save money by using the report templates I have already designed or I can work with you completely customise your analytics report as needed.

If you're wanting to see examples of our reports, click here to go to our analytics page.
DISCLAIMERS
I DO NOT guarantee revenue goals or ROI. I'm only one part of your business equation and I cannot control all the other elements of your business and marketing strategy.

That said, any client who has worked with me will tell you that I provide incredible expertise, detail, technical proficiency and thoroughness. I ensure that my work is delivered accurately, professionally, and with a high degree of care for you and your needs.

I can come up with great ideas and have the technical ability to implement them as well. I manage a small team of professionals who can work on your implementation, so you're not relying on a single individual. I can help you to get unstuck and I can help you make more revenue.

I promise that when you work with me you will feel clarity and have a better understanding of your business. I also strongly believe that a data-backed approach lets you improve faster than when you go for fluffy, feel-good or popular approaches without knowing what's working.

I will spare you the agony of emailing developers and marketers back and forth to try to get them to communicate with each other, when you aren't even sure of what you're asking for yourself. (I speak fluent Programmer and Marketer and can get this stuff sorted out easily).

I have plenty of references I'm happy to provide, should you wish to check on them. Like these ones for example:
"I am so grateful to have met you, as I think your insights are the BEST I have ever come across."
Leesa Dawson, Proprietor, The Uniform Stylist
“Hi Petra, Hope you are well, I checked out the Google Analytics and all I can say is AWESOME. You have essentially doubled her revenue in a month and the Google Ads seem to be popping off!”
Brett Legett, Proprietor, Empowered Marketing
I will treat your business as if it's my own, and so that means - I will not work with just anyone. I do require you to appreciate the value of data and how it leads you to greater revenue.

To work out if we're a good fit, my process is to have a real-life phone call, Zoom call or Skype call with you so that we can meet human to human. Then if it looks like we could work well with each other, we would work out the next steps at that point. The next step for you now, is just to book your discovery call.
google analytics cheat sheet
Get This PDF If You Want To Understand What All The Terms Mean
Our Testimonials
"Petra's detailed reports and her personal assistance has been helping us to know where to concentrate our efforts and even showed us technical issues we needed to fix. Our Audience Engagement Report identified several key interests of our buying audience. We tried targeting one of those interests and it brought in two sales almost immediately! I highly recommend working with Petra and accessing her brilliance to scale your business."
proprietor, facebook specialist
"Your attention to detail is beyond what I had expected. The detail of the data is incredible. The best part though was to learn the profile demographic - which is very different to whom I think I've been trying to target through social."
proprietor, myomasters massage
"Here at 1834 Hotels we centralise the marketing for many different hotels. It can be an enormous undertaking to monitor and track the performance of each one, especially when they are all on separate webpages. Petra helped to resolve this difficulty by creating a central hub in Google Tag Manager and Google Analytics with Cross-domain tracking and Ecommerce as well. She created many valuable analytics dashboards and reports that draw from the centralized source. Now that we have all the analytics tracking working it has improved the accuracy of our reporting and the insights have helped develop better marketing strategies.  Petra’s skills and wealth of knowledge is fantastic.  I would recommend Petra without hesitation."
Marketing Project Manager, 1834 Hotels